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71% of all internet users are also social media users and these statistics are expected to continue growing. In 2019, it is estimated there will be 2.77 billion social media users, with Facebook having at least two billion of that astounding figure.
For businesses, that size target audience can’t be ignored and that is why social media job roles have become commonplace in the job market. The growth of social media has been exponential: it’s hard to think that just over ten years ago, the social media sections of marketing teams didn’t exist, or were just a fledgling seed about to blossom into a fully operational component of the digital workforce.
This CIW Social Media Strategist training and exam package will teach you how to create and analyse a social media campaign to make appropriate business decisions. It is ideal for anyone looking to understand social media beyond a mere usage of an account, or anyone aspiring to become a social media marketer.
CIW Social Media Strategist Exam
The exam needed for full certification (1D0-623) is included:
CIW Social Media Strategist Exam Domains