For learners looking to become proficient in e-commerce practices and site design, this package provides a comprehensive range of study modules, followed by examination. If the required passing score is achieved, it provides CIW E-Commerce Specialist certification. This is proof of your capabilities in this field, and could secure your place as an indispensable part of a web or marketing team.

This programme is a natural step from the CIW Site Development Associate course, and therefore assumes candidates already have an understanding of the foundations of web technologies, along with the ambition to master e-commerce strategies and site design. They are likely to be working in one of the following sectors:

• Web Design
• Internet Consultancy
• Information technology
• Marketing
• Web and Graphic Design
• Business from other sectors for which web technology is fundamental.

As the course progresses, candidates learn advanced methods for conducting business online, including the marketing and legal issues involved – plus the technologies and software which enable e-commerce specialists to excel in their work. This course and exam package is ideal preparation for progressing your career to the next level.

KEY LEARNING POINTS

The course

• The CIW E-Commerce Specialist allows learners to acquire and demonstrate a working knowledge of e-commerce strategies.
• It teaches how to conduct business online and manage the technical issues associated with creating an e-commerce website.
• Through a range of fascinating, in-depth modules, learners discover the similarities and differences between traditional and e-commerce, exploring e-commerce technologies up to a sophisticated level. Content includes:
  • E-commerce foundations
  • Law and the Internet
  • Web Marketing Goals
  • Online Product Prmotion
  • Site Usability
  • Customer relationship management (CRM) and e-services
  • Business-to-business frameworks
  • E-commerce site creation packages – outsourcing
  • E-commerce site creation software
  • Site development software implementation
  • E-commerce site development using commerce server
  • Creating an online catalogue
  • Inventory control and order processing
  • Payment gateways
  • E-service implementation and support
  • Transaction and website security
  • E-learning solutions
  • Site management and performance testing.

The exam

• The CIW E-Commerce Specialist exam (1D0-525) lasts for 75 minutes and contains 72 questions testing candidates’ knowledge of the content in the study modules – and their ability to apply it.
• To pass the exam, candidates will need to achieve a score of 68%, demonstrating a range of knowledge and skills in this discipline.

ADVANTAGES OF THIS COURSE

• Through the course, learners transform their existing knowledge of web technology and become advanced users of e-commerce practices and site design..
• Certification – which is gained from passing the exam – is clear and permanent evidence of a high level of skill and knowledge in e-commerce practices and site design.
• This increases your employability in a number of business sectors for which Internet technology plays an integral role..
• CIW certifications don’t expire; once you are CIW certified, you retain your status forever, regardless of if and when we update the exam.
• It is accessible for a wide range of professionals who already use the internet at work, from web Designers to IT Consultants, Marketers – and people in a wide range of other technology-focused businesses.
• Upon completion, learners will have a new, advanced set of career skills including:
  • Designing and implementing commerce-driven websites
  • Identifying customer needs
  • Monitoring customer usage patterns
  • Determining order processes and service after sales
  • Considering how e-business solutions can increase sales.